Here's what we're up to:

The OfferTap team seeks to simplify and improve how consumers, merchants and the websites they use interact with one another.

OfferTap is very close to launching our targeted deal platform that will deliver relevant and personalized deals directly to groups of qualified buyers. We are creating a suite of easy-to-use tools for each of the players in the purchase ecosystem - consumers, publishers, merchants and marketers- enabling each segment to maximize their very different goals and sales outcomes in the purchase process.

What does this mean for you?

If you’re a Publisher:

• + Optimize the revenue potential of each user
• + Increase new customer acquisition
• + Improve the overall user experience
• + Collect better targeting data
• + Incorporate a transactional marketing platform

If you’re a Brand, Merchant, Marketer and/or Advertiser:

• + Drive more sales with less effort and cost
• + Maximize the profit potential of your inventory
• + Directly target your most qualified buyers
• + Liquidate your perishable, slow-moving or unprofitable inventory
• + Pay for Performance – only pay when you make money
• + Control and own deal syndication

If you’re a Consumer:

• + Save money by receiving the best deals on the products and services you are looking to buy
• + Receive relevant offers from the Website’s you currently shop at

Best of all, nothing to download and it’s free!